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MERCADEO, THE MARKETING SOCIETY OF CVS

12+ YEARS OF EXCELLENCE

ABOUT US

Mercadeo is the Marketing Society of the College of Vocational Studies, Delhi University. Started with just 5 BMS students in 2012, Mercadeo has grown to be one of the most prolific and popular academic societies in the Delhi University Circuit. We provide the platform to broaden students’ marketing horizon along with honing their soft and hard skills.

Live Projects Completed
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Instagram Followers
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Podcasts Hosted
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OUR COLLABORATIONS

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SIGNATURE EVENTS

MARKOVERSE

Markoverse is our Bi-Annual event which takes place in November. In this 1-day event, we cover everything from brain-teasing competitions, artists, marketing experts to stalls that generate a footfall of around 500+ students.

INCENDO

Incendo is our flagship annual event which entails everything related to marketing and challenges young minds to sporadically think outside the box in our uniquely designed competition and games. Alongside that, several marketing experts and up-and-coming artists are featured.

OUR CHAPTERS

2025
2025

HAFLONG WATER

Shot and edited multiple reels for this packaged water brand based out of Uttarakhand, crafting engaging, story-driven content to attract a youthful audience.
2025
2025

MANNY'S WAFFLES

Handled the socials of this waffle cart, capturing engaging content in their cafe to create eye-catching reels and posts for Instagram.
2024
2024

KOBSOOK

We handled this shoe brand designed by specially-abled children on all four socials . Our efforts focused on increasing awareness of their inspiring cause & driving meaningful engagement.
2023
2023

DOVEIO

We were responsible for creating this clothing brand’s product catalogues as well as marketing them on socials, blending tradition with modern appeal to captivate a wider audience.
2023
2023

CAFE MOJMAA

We handled this one-of-a-kind eatery’s socials including Instagram, LinkedIn, YouTube, and X (Twitter), consistently creating engaging content to enhance their online presence.
2023
2023

THE BIRI-ANI LAB

We created their whole brand image from the ground up, from their logo to their socials, including ideation for their menu and managing their social media.
2021-22
2021-22

NEOFUSION CREATIVE FOUNDATION

We boosted their social media presence and conducted campaigns to raise awareness about underprivileged children, managing their social accounts and executing both offline and online campaigns to expand their reach.
2021-22
2021-22

DOUBLESPACE LEARNING

We promoted innovative learning modules through PR and marketing efforts in the whole DU circuit, generating high-quality long-form content and managing student and writer communities.
2021-22
2021-22

DEVMINTERIO

We established this interior design firm’s website and social media, ran targeted awareness campaigns through Instagram, and managed their in-house blog.

INITIATIVES

SPOTIFY
YOUTUBE

Continuing our belief in the importance of real world exposure, we have also encouraged our members, or as we call them- Mercads, to “initiate”. The Initiatives Department produces Podcasts consistently elevating their standard of quality. Along with Podcasts, the students gain practical on ground knowledge with the LinkedIn Sessions and Website Designing Sessions.

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Our Mascot

MERCAD BOY

The Mercad Boy has been the symbol of learning and growth ever since Mercadeo CVS was founded. With the launch of our very own mascot, we’re taking this legacy to the next level! This exciting step strengthens our brand identity, making us more memorable and giving us an edge in a competitive market. 

PHOTO GALLERY